4 5 1 4 1 2 1 . 100,000 worth of divisive ads on hot-button issues purchased by a shadowy Russian company linked to the Kremlin. Most of the 3,000 ads did not refer to particular candidates but instead focused on divisive social issues such as race, gay rights, gun control and immigration, according to a how To Put Ads On Facebook And Make Money on Facebook by Alex Stamos, the company’s chief security officer. The disclosure adds to the evidence of the broad scope of the Russian influence campaign, which American intelligence agencies concluded was designed to damage Hillary Clinton and boost Donald J. Multiple investigations of the Russian meddling, and the possibility that the Trump campaign somehow colluded with Russia, have cast a shadow over the first eight months of Mr.
Facebook staff members on Wednesday briefed the Senate and House intelligence committees, which are investigating the Russian intervention in the American election. Stamos indicated that Facebook is also cooperating with investigators for Robert S. LGBT matters to race issues to immigration to gun rights. Facebook did not make public any of the ads, nor did it say how many people saw them. Robert Mueller, the special counsel, is leading one of a number of investigations into Russia’s role in last year’s presidential election. 50,000, that had less certain indications of a Russian connection. Some of those ads, for instance, were purchased by Facebook accounts with internet protocol addresses that appeared to be in the United States but with the language set to Russian. In a January report, the Federal Bureau of Investigation, Central Intelligence Agency and National Security Agency concluded that the Russian government, on direct orders from President Vladimir V. Putin, was responsible for hacking Democratic targets and leaking thousands of emails and other documents in an attempt to hurt Mrs.
Clinton’s campaign and mar her reputation. But it did not name Facebook or address the question of advertising. Putin ally with ties to Russian intelligence. The company, profiled by The New York Times Magazine in 2015, is in St. Petersburg and uses its small army of trolls to put out messages supportive of Russian government policy. The revelations can only add to the political skirmishing in Washington over Russia’s role in the election. To date, while news reports have uncovered many meetings and contacts between Trump associates and Russians, there has been no evidence proving collusion in the hacking or other Russian activities.
Russian use of at least one social media platform with a level of granularity that we did not have before. Schiff said he has more questions for Facebook, including when the company first become aware of the problem, what warning signs it found, how sophisticated the Russian operation was and what steps Facebook was taking to guard against such activity in the future. But they do have a civil responsibility to do the best they can to inform their users of when they’re being manipulated by a foreign actor. The suspicion that Russia had a hand in placing Facebook ads was first mentioned in a Time magazine article in May, but Wednesday’s announcement was the company’s first acknowledgment of the problem. Facebook, which offers a sophisticated level of targeting to advertisers, has been in the center of a storm over the role that it played in propagating false news reports and other misleading information during the campaign.
After initially denying that fake news on the service had any influence on the election, Facebook’s chief executive, Mark Zuckerberg, has gradually come around to the notion that the company must do more. Facebook has implemented a series of steps to combat fake content, including recruiting outside reviewers to check out and flag dubious articles. But the new measures do not directly affect Facebook ads. Advertisers pay to have particular Facebook posts displayed high in the news feeds of whatever group of people is targeted. The audience for an ad can be chosen using broad factors, such as middle-aged American men, or very specific ones, such as mothers who live in Minneapolis and like churches and the Minnesota Twins. That ability to target is valuable to political campaigns, and the company actively reaches out to candidates around the world to teach them how to use Facebook to get their messages out, including through paid advertising. One question underlying the investigation of possible collusion between the Trump campaign and Russia is whether Russia-sponsored operators would have needed any guidance from American political experts. Facebook said that some of the ads linked to Russian accounts had targeted particular geographic areas, which may raise questions about whether anyone had helped direct such targeting.
Under federal law, foreign governments, companies and citizens are prohibited from spending money to influence American elections. Facebook’s disclosure could add an additional element to the possible crimes under investigation by Mr. Correction: A picture initially paired with this article was posted in error. The three unidentified people shown looking at their cell phones were not connected to the issue of ads on Facebook purchased through fake Russian accounts. Vindu Goel reported from San Francisco, and Scott Shane from Baltimore. Matt Rosenberg contributed reporting from Washington. Dozens of Companies Are Using Facebook to Exclude Older Workers From Job Ads Among the companies we found doing it: Amazon, Verizon, UPS and Facebook itself.
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Mark Edelstein, a social media marketing strategist who is also legally blind, says he never had serious trouble finding a job until he turned 50. This story was co-published with The New York Times. A few weeks ago, Verizon placed an ad on Facebook to recruit applicants for a unit focused on financial planning and analysis. Some relevant numbers were not immediately evident. The promotion was set to run on the Facebook feeds of users 25 to 36 years old who lived in the nation’s capital, or had recently visited there, and had demonstrated an interest in finance. For a vast majority of the hundreds of millions of people who check Facebook every day, the ad did not exist. The ability of advertisers to deliver their message to the precise audience most likely to respond is the cornerstone of Facebook’s business model.
But using the system to expose job opportunities only to certain age groups has raised concerns about fairness to older workers. Several experts questioned whether the practice is in keeping with the federal Age Discrimination in Employment Act of 1967, which prohibits bias against people 40 or older in hiring or employment. Debra Katz, a Washington employment lawyer who represents victims of discrimination. Rob Goldman, a Facebook vice president. The revelations come at a time when the unregulated power of the tech companies is under increased scrutiny, and Congress is weighing whether to limit the immunity that it granted to tech companies in 1996 for third-party content on their platforms.
Facebook has argued in court filings that the law, the Communications Decency Act, makes it immune from liability for discriminatory ads. We found dozens of companies who bought Facebook ads aimed at recruiting workers within limited age ranges. Although Facebook is a relatively new entrant into the recruiting arena, it is rapidly gaining popularity with employers. Earlier this year, the social network launched a section of its site devoted to job ads. Facebook allows advertisers to select their audience, and then Facebook finds the chosen users with the extensive data it collects about its members. Many of the ads include a disclosure by Facebook about why the user is seeing the ad, which can be anything from their age to their affinity for folk music. The precision of Facebook’s ad delivery has helped it dominate an industry once in the hands of print and broadcast outlets.
The system, called microtargeting, allows advertisers to reach essentially whomever they prefer, including the people their analysis suggests are the most plausible hires or consumers, lowering the costs and vastly increasing efficiency. Targeted Facebook ads were an important tool in Russia’s efforts to influence the 2016 election. The social media giant has acknowledged that 126 million people saw Russia-linked content, some of which was aimed at particular demographic groups and regions. Other tech companies also offer employers opportunities to discriminate by age. Google said it does not prevent advertisers from displaying ads based on the user’s age.